{"title":"Education","description":"","products":[{"product_id":"author-s-book-by-janita-januskauskaite-plunge-the-art-of-coat-and-skin-my-journey","title":"Author’s Book by Janita Januskauskaitė-Plungė “The Art of Coat and Skin. My Journey” (Lithuanian edition)","description":"\u003cp\u003eThe book \u003cem\u003eThe Art of Coat and Skin. My Journey\u003c\/em\u003e is a comprehensive practical guide that helps readers understand the true essence of pet coat and skin care. It reveals what lies beneath a beautiful grooming result — the condition of the skin, the structure of the coat, and the underlying factors that influence a pet’s wellbeing and coat quality.\u003c\/p\u003e\n\n\u003cp\u003eThis \u003cstrong\u003e400+ page publication\u003c\/strong\u003e brings together Janita’s decades of experience gained while working with pets, breeders, and professionals around the world. The book offers not only theoretical knowledge but also real-life practical examples that help readers identify coat and skin problems, understand their causes, and choose the most appropriate care solutions.\u003c\/p\u003e\n\n\u003cp\u003eThis book is intended for those who want not only to perform grooming procedures, but to truly understand their purpose, make responsible decisions, and ensure the highest standard of care for animals.\u003c\/p\u003e\n","brand":"Tauro Pro Line","offers":[{"title":"Lithuanian","offer_id":45744574005434,"sku":"KNYG63604","price":79.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/2077\/3306\/files\/KNYG63604_0.jpg?v=1784089920"},{"product_id":"author-s-book-by-janita-januskauskaite-plunge-the-art-of-coat-and-skin-my-journey-1","title":"Author’s Book by Janita Januskauskaitė-Plungė “The Art of Coat and Skin. My Journey” (English edition)","description":"\u003cp\u003eThe book \u003cem\u003eThe Art of Coat and Skin. My Journey\u003c\/em\u003e is a comprehensive practical guide that helps readers understand the true essence of pet coat and skin care. It reveals what lies beneath a beautiful grooming result — the condition of the skin, the structure of the coat, and the underlying factors that influence a pet’s wellbeing and coat quality.\u003c\/p\u003e\n\n\u003cp\u003eThis \u003cstrong\u003e400+ page publication\u003c\/strong\u003e brings together Janita’s decades of experience gained while working with pets, breeders, and professionals around the world. The book offers not only theoretical knowledge but also real-life practical examples that help readers identify coat and skin problems, understand their causes, and choose the most appropriate care solutions.\u003c\/p\u003e\n\n\u003cp\u003eThis book is intended for those who want not only to perform grooming procedures, but to truly understand their purpose, make responsible decisions, and ensure the highest standard of care for animals.\u003c\/p\u003e\n","brand":"Tauro Pro Line","offers":[{"title":"1 pc.","offer_id":45744574070970,"sku":"KNYG63605","price":79.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/2077\/3306\/files\/KNYG63605.jpg?v=1784089920"},{"product_id":"asian-fusion-trim-biewer-terrier-masterclass-with-andreea-mihaela","title":"Asian Fusion Trim — Biewer Terrier Masterclass with Andreea Mihaela","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Lecturer\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eAndreea Mihaela is a Romanian professional groomer and educator specializing in Asian Fusion styling. Raised in a family of dog breeders, she developed a strong understanding of coat care and breed presentation from an early age.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eShe is the co-owner of \u003cb\u003eBijou Pet\u003c\/b\u003e, one of Romania’s most popular grooming salons, and a lead instructor at \u003cb\u003ePetglow Academy\u003c\/b\u003e, where she teaches both Romanian and international students through exclusive one-to-one courses in Commercial Grooming and Asian Fusion techniques.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eKnown for her refined technique, creativity, and passion for grooming, Andreea continues to push the boundaries of Asian Fusion styling while inspiring a new generation of groomers. Her work has been featured in leading international publications, including \u003ci\u003eGroomer Connexion\u003c\/i\u003e and \u003ci\u003eAsian Style Magazine\u003c\/i\u003e.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eCompetition Achievements\u003c\/b\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003e1st Place — WPA Groom Contest, Debutants Class (2021)\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003e2nd Place — WPA Groom Contest, Salon Freestyle, Beginners Class (2021)\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eSpecial Workshop Award for Most Original Work — Romeo Grooming Show (2024)\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003e2nd Place — Asian Style Category, Romeo Grooming Show (2024)\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003e2nd Place — Open Asian Style Category, Groomphoria (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Seminar\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThis masterclass is a focused 24-minute practical guide to grooming the Biewer Terrier in Asian Fusion style, filmed at \u003cb\u003eTauro Grooming Academy in Kaunas\u003c\/b\u003e.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eAndreea leads a complete salon-grade grooming session on a real dog, covering the full process without unnecessary theory or filler. The seminar includes bathing protocol, clipping logic, coat preparation, and the 3D scissor angle that separates Asian Fusion styling from an ordinary pet trim.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThree core techniques define this class.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eFirst is \u003cb\u003eclipping direction logic\u003c\/b\u003e: clipping with the coat as the default method and switching to reverse clipping only when a smooth, drop-coat finish is required.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eSecond is the \u003cb\u003ethree-layer spray method\u003c\/b\u003e, where volume spray is applied in three separate light passes to build lift, height, and separation throughout the coat without overloading it.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThird is the \u003cb\u003e3D scissor angle\u003c\/b\u003e: a shorter-to-longer layering sequence that gives the Biewer Terrier’s coat the depth, shape, and dimension characteristic of Asian Fusion styling, rather than the flatter appearance of a standard pet trim.\u003c\/p\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eWhat You Will Learn\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eAfter completing this seminar, you will be able to:\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eApply correct clipping direction logic on the Biewer Terrier, clipping with the coat as the default and switching to reverse only when a smooth, drop-coat finish is required.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eExecute the three-layer spray technique by applying volume spray in three separate light passes for maximum lift and separation without product build-up.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eChoose the correct bathing protocol using volume shampoo with selective conditioning—conditioning the body only while skipping the head and legs to maintain shape, texture, and better scissoring control.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eUse the 3D scissor angle, a shorter-to-longer layering method that adds depth and dimension to the Asian Fusion look and separates it from a standard pet trim.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003ePlan maintenance sessions at 3–4 week intervals, understanding which areas should be re-scissored and which should be left to grow out evenly between full grooms.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eCosmetics \u0026amp; Tools Used\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe seminar was filmed at \u003cb\u003eTauro Grooming Academy Kaunas\u003c\/b\u003e using \u003cb\u003eTAURO PRO LINE\u003c\/b\u003e products.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eCosmetics\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eStep 1\u003c\/b\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-ultra-natural-care-gentle-scrub-shampoo-for-dogs-and-cats-skin-and-coa?_pos=1\u0026amp;_sid=e229dde57\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Gental scrub\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cbr\u003eor\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-ultra-natural-care-deep-clean-shampoo-for-dogs-and-cats-skin-and-coat?_pos=1\u0026amp;_sid=8663defa3\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Deep cleaning shampoo\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed to thoroughly cleanse the coat and skin before styling, preparing the Biewer Terrier’s coat for volume, texture, and controlled shaping.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eStep 2\u003c\/b\u003e\u003cbr\u003e\u003ca href=\"\/products\/tauro-pro-line-pure-nature-magic-plex-coat-restoring-conditioner-for-dogs-and-cats?_pos=1\u0026amp;_sid=e3f2f4052\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003e\u003cspan style=\"text-decoration: underline;\"\u003eTAURO PRO LINE Pure Nature Magic-Plex, coat restoring shampoo\u003c\/span\u003e\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed as the volume-building shampoo during the bathing stage. It helps restore coat structure and add body, creating the foundation for the volume Andreea builds throughout the trim.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-ultra-natural-care-detangling-leave-in-conditioner-detangling-leave-in-conditioner-for-dogs-and-cats-coat?_pos=1\u0026amp;_sid=36adc43ae\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Detangling Leave-In Conditioner\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eApplied selectively to the body only after bathing, while skipping the head and legs. This adds softness and manageability where needed, while keeping the hair on the extremities drier and more textured for better scissoring control.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-volume-boost-leave-spray-leave-in-conditioner-for-dogs-and-cats-coat-volume?_pos=1\u0026amp;_sid=f83c0f93c\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Volume Boost Leave-In Conditioner\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed in Andreea’s three-layer spray technique. Applied in three separate light passes to the dry coat, it helps build maximum height and separation throughout the grooming session without weighing the hair down.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eTools\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eClippers with Appropriate Blade\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed for body work following Andreea’s clipping direction logic: clipping with the coat by default and switching to reverse only for selected sections where a drop-coat finish is needed.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eStraight Scissors\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed to establish the 3D layered outline. The shorter-to-longer angle is created with straight scissors before blending begins.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eCurved Scissors\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed on the head, paws, and rounded areas to create the smooth arcs that define the Asian Fusion silhouette on the Biewer Terrier.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eThinning \/ Blending Scissors\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed throughout the trim to soften transitions between clippered and scissored areas and to blend the layered sections seamlessly into the overall shape.\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Tauro Pro","offers":[{"title":"Default Title","offer_id":45812889026746,"sku":null,"price":39.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/2077\/3306\/files\/AsianFusionBiewerMasterclass1.png?v=1777367334"},{"product_id":"asian-fusion-trim-bichon-frise-masterclass-with-andreea-mihaela","title":"Asian Fusion Trim — Bichon Frisé Masterclass with Andreea Mihaela","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eAbout the Lecturer\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eAndreea Mihaela is a Romanian professional groomer and educator specializing in Asian Fusion styling. Raised in a family of dog breeders, she developed a deep understanding of coat care and breed presentation from an early age.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eShe is the co-owner of \u003cb\u003eBijou Pet\u003c\/b\u003e, one of Romania’s most popular grooming salons, and a lead instructor at \u003cb\u003ePetglow Academy\u003c\/b\u003e, where she teaches both Romanian and international students through exclusive one-to-one courses in Commercial Grooming and Asian Fusion techniques.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eKnown for her refined technique, creativity, and dedication to continuous improvement, Andreea constantly pushes the boundaries of Asian Fusion styling while inspiring the next generation of groomers. Her work has been featured in leading international publications, including \u003ci\u003eGroomer Connexion\u003c\/i\u003e and \u003ci\u003eAsian Style Magazine\u003c\/i\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eCompetition Achievements\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e1st Place — WPA Groom Contest, Debutants Class (2021)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e2nd Place — WPA Groom Contest, Salon Freestyle, Beginners Class (2021)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eSpecial Workshop Award for Most Original Work — Romeo Grooming Show (2024)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e2nd Place — Asian Style Category, Romeo Grooming Show (2024)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e2nd Place — Open Asian Style Category, Groomphoria (2024)\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eAbout the Seminar\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eThis masterclass is a focused 26-minute practical guide to grooming the Bichon Frisé in Asian Fusion style—the round, teddy-bear-inspired look that pet owners frequently request by name.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eFilmed at \u003cb\u003eTauro Grooming Academy in Kaunas\u003c\/b\u003e, the seminar follows Andreea’s complete grooming process, from bathing preparation to the final scissoring details.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eThe training is built around two key principles:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eThe volume-first bathing approach\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e, where conditioner is intentionally omitted before shows or photoshoots to preserve maximum coat lift, texture, and body.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eAndreea’s signature light-scissor technique\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e, based on the understanding that heavy shears often work against the Bichon’s naturally curly coat, while lighter scissors allow for cleaner shaping and greater control.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eThe result is a beautifully sculpted, perfectly rounded finish that maintains its shape for approximately 3–4 weeks between maintenance appointments.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eWhat You Will Learn\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eAfter completing this seminar, you will be able to:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo3; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eApply a volume-first bathing approach for Bichon Frisés, understanding when and why conditioner should be skipped before shows or photoshoots to maximize coat volume.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo3; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eGroom and shape the curly Bichon coat using both clippers and scissors, knowing when each tool should be used and why they serve different purposes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo3; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eCreate the classic Asian Fusion teddy-bear silhouette, including a round head, rounded feet, and clean, well-defined legs with smooth transitions.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo3; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eDevelop an effective maintenance schedule by understanding which elements of the trim retain their shape and which areas typically require re-cutting after 3–4 weeks.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo3; tab-stops: list 36.0pt;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eUse Andreea’s light-scissor technique to work with the natural texture of the coat rather than against it, achieving a softer, cleaner, and more balanced finish.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eCosmetics \u0026amp; Tools Used\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eThe seminar was filmed at \u003cb\u003eTauro Grooming Academy Kaunas\u003c\/b\u003e using \u003cb\u003eTAURO PRO LINE\u003c\/b\u003e products.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eCosmetics\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eStep 1\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003ca href=\"\/products\/tauro-pro-line-ultra-natural-care-gentle-scrub-shampoo-for-dogs-and-cats-skin-and-coa?_pos=1\u0026amp;_sid=59dfa5823\u0026amp;_ss=r\" rel=\"noopener\" target=\"_blank\"\u003eTAURO PRO LINE Ultra Natural Care Gental Scrub\u003c\/a\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eUsed to thoroughly cleanse the skin and coat, helping prepare the Bichon Frisé’s coat for maximum lift and volume during the grooming process.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eStep 2\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-ultra-natural-care-whitening-shampoo-for-dogs-and-cats-with-white-and-light-coats?_pos=1\u0026amp;_sid=8524faf06\u0026amp;_ss=r\" rel=\"noopener\" target=\"_blank\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Whitening Shampoo\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cbr\u003eor\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-ultra-natural-care-volume-boost-shampoo-for-dogs-and-cats-skin-and-coat?_pos=1\u0026amp;_sid=ef1cdc848\u0026amp;_ss=r\" rel=\"noopener\" target=\"_blank\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Volume Boost Shampoo\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eUsed as the primary volume-building shampoo for the Bichon Frisé’s white coat. These shampoos help brighten and enhance the coat's natural whiteness without weighing it down, supporting Andreea’s volume-first grooming approach.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca rel=\"noopener\" href=\"\/products\/tauro-pro-line-volume-boost-leave-spray-leave-in-conditioner-for-dogs-and-cats-coat-volume?_pos=1\u0026amp;_sid=1d8b6f5a2\u0026amp;_ss=r\" target=\"_blank\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eTAURO PRO LINE Ultra Natural Care Volume Boost Leave-In Conditioner\u003c\/span\u003e\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eA lightweight leave-in spray applied after bathing to maximize coat lift and body. This product replaces traditional rinse-out conditioners before shows or photoshoots, allowing the coat to maintain its full volume throughout the grooming process.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eTools\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eClippers with Appropriate Blade\u003c\/span\u003e\u003c\/span\u003e\u003c\/b\u003e\u003c\/a\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eUsed for the face, feet, and sanitary areas. Andreea explains exactly when to choose clippers instead of scissors, helping groomers avoid the common mistake of over-clipping a curly coat.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eLight Straight Scissors\u003c\/span\u003e\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eThe foundation of Andreea’s grooming technique. She demonstrates why heavier shears can work against the Bichon’s curly texture and how lighter scissors provide better control, precision, and shaping capability.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eCurved Scissors\u003c\/span\u003e\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eUsed to create the rounded head and feet that define the Asian Fusion teddy-bear look. The curved blade allows smooth, natural shaping that is difficult to achieve with straight scissors alone.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eThinning \/ Blending Scissors\u003c\/span\u003e\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eUsed to soften transitions between the body and legs and eliminate harsh scissor marks. These scissors help create a seamless, fluffy, and natural-looking finish.\u003c\/span\u003e\u003c\/p\u003e","brand":"Tauro Pro","offers":[{"title":"Default Title","offer_id":45813228241082,"sku":null,"price":39.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/2077\/3306\/files\/AsianFusionBichonFriseMasterclass.png?v=1777383158"},{"product_id":"american-cocker-spaniel-masterclass-with-mackensie-murphy","title":"American Cocker Spaniel Masterclass — with Mackensie Murphy","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Lecturer\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMackensie Murphy is one of the most accomplished professional dog groomers in the world. A second-generation pet stylist and daughter of internationally renowned groomer and educator \u003cb\u003eJodi Murphy\u003c\/b\u003e, Mackensie began her grooming career at the age of 18 and has spent her career raising the standard of excellence in the grooming industry.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eSince 2012, she has been a prominent member of \u003cb\u003eGroomTeam USA\u003c\/b\u003e, contributing to numerous gold, silver, and bronze medal victories at the World Grooming Tournament.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eHer competitive achievements include:\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eIntergroom World Champion (2023 \u0026amp; 2024)\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eWinner of the $10,000 Tom McGloughlin Super Jackpot (2021)\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eSeven-time recipient of the prestigious Liz Paul Memorial Best Scissored Poodle Award\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eWebinar of the Year Award (2023) for her American Cocker Show Trim educational program\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003eBased in Syracuse, New York, Mackensie serves as a \u003cb\u003eTauro Pro Line Global Brand Ambassador\u003c\/b\u003e, sharing her expertise with groomers worldwide through seminars, competitions, educational programs, and private coaching.\u003c\/p\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Seminar\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThis masterclass is a comprehensive and in-depth guide to grooming the \u003cb\u003eAmerican Cocker Spaniel\u003c\/b\u003e, one of the most technically demanding yet rewarding breeds in professional grooming.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eDrawing on decades of competitive and salon experience, Mackensie guides viewers through both the \u003cb\u003eshow trim\u003c\/b\u003e and the \u003cb\u003epet trim\u003c\/b\u003e, explaining not only how each technique is performed but also the reasoning behind every decision. The focus is on developing true understanding rather than simply following a sequence of steps.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThroughout the seminar, Mackensie shares breed-specific grooming techniques, coat preparation methods, scissoring strategies, and finishing details that help create polished, professional results suitable for both the competition ring and everyday salon work.\u003c\/p\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eWhat You Will Learn\u003c\/b\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eAfter completing this seminar, you will be able to:\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eUnderstand the American Cocker Spaniel breed standard and how it influences grooming decisions.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eExecute a correct show trim with competition-level precision and attention to detail.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eAdapt the breed profile into a practical and attractive pet trim for everyday salon clients.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eMaster scissor techniques specifically designed for the American Cocker Spaniel’s long, silky coat.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eProperly prepare, dry, and finish the coat to achieve a polished professional appearance.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eApply effective coat care practices that help maintain coat health and condition between grooming appointments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eCosmetics \u0026amp; Tools Used\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMackensie Murphy is a \u003cb\u003eTauro Pro Line Global Brand Ambassador\u003c\/b\u003e. The following products and tools are featured and referenced throughout the seminar.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eCosmetics\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eStep 1\u003c\/b\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-pure-nature-herbal-detox-deep-cleaning-shampoo-for-dogs-and-cats-coat?_pos=1\u0026amp;_sid=0c75c43f5\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eTAURO PRO LINE Pure Nature Herbal Detox\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eA deep-cleaning shampoo used as the first wash to remove dirt, residue, excess oils, and product build-up from the coat before applying the functional shampoo.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eStep 2\u003c\/b\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-ultra-natural-care-keratin-gloss-shampoo-for-dogs-and-cats-coat-care?_pos=1\u0026amp;_sid=24e15ec1e\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Keratin \u0026amp; Gloss Shampoo\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed as the second shampooing step. This shampoo enhances shine, smooths the coat, and prepares the hair for precise scissoring and finishing.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-ultra-natural-care-detangling-leave-in-conditioner-detangling-leave-in-conditioner-for-dogs-and-cats-coat?_pos=1\u0026amp;_sid=c2dd5bd0c\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Detangling Leave-In Conditioner\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eApplied after bathing for pet trims to help detangle the coat, improve manageability, and facilitate smooth scissor work.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eStep 3\u003c\/b\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-ultra-natural-care-intense-hydrate-shampoo-for-dogs-and-cats-skin-and-coat-1?_pos=1\u0026amp;_sid=692fc03d3\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Intense Hydrate Mask\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed instead of the leave-in conditioner for dogs maintained in full show coat. It provides intensive hydration, nourishment, and protection between grooming sessions.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/products\/tauro-pro-line-pure-nature-magic-coat-oil-coat-care-oil-for-dogs?_pos=1\u0026amp;_sid=a9dd1b923\u0026amp;_ss=r\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eTAURO PRO LINE Pure Nature Magic Coat Oil\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eFeatured as part of Mackensie’s “ten mat-free days” maintenance protocol. Recommended for maintaining coat condition between baths and helping prevent mat formation in long-coated dogs.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eTools\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/clippers\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eCordless Clipper with a #10 Blade\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003ePreferred for its quiet operation, making it ideal for sensitive breeds such as the American Cocker Spaniel. Used for body work, ears, and the throat line.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/dryers\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eHigh-Velocity Dryer\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed selectively throughout the grooming process. Mackensie explains when forced-air drying helps stretch and straighten the coat and when excessive use may risk coat damage.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e \u003c\/b\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eThinning Scissors\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed extensively for blending, softening transitions, and refining bevel work throughout the trim.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"\/collections\/scissors\" target=\"_blank\" rel=\"noopener\"\u003e\u003cb\u003eStraight and Curved Scissors\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eUsed for body shaping, skirt work, and the bevel scissoring technique that helps distinguish the American Cocker Spaniel from the English Cocker Spaniel.\u003c\/p\u003e","brand":"Tauro Pro","offers":[{"title":"Default Title","offer_id":45815071899834,"sku":null,"price":89.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/2077\/3306\/files\/AmericanCockerSpanielMackensieMurphy.png?v=1777459848"},{"product_id":"pomeranian-grooming-masterclass-with-theerasak-saengmuang","title":"Pomeranian Grooming Masterclass — with Theerasak Saengmuang","description":"\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Lecturer\u003c\/b\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eTheerasak Saengmuang is a respected Pomeranian breeder, groomer, and handler from Thailand. Unlike many professionals who entered the industry through formal grooming education, Theerasak is entirely self-taught, having developed his expertise through years of hands-on experience with his own dogs.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eAs a breeder, exhibitor, and groomer, he is involved in every stage of preparing Pomeranians for the show ring. This unique perspective has shaped a grooming philosophy based not only on breed standards but also on the practical realities of maintaining dogs in peak condition throughout a competitive show career.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eHis approach is guided by three core principles that define the ideal Pomeranian presentation: \u003cstrong\u003enatural, loud, and compact\u003c\/strong\u003e. These concepts balance breed standard integrity with the visual impact required to stand out in the show ring.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eIn 2025, Theerasak was invited to demonstrate his grooming techniques at the \u003cb\u003eWorld Dog Show 2025 in Helsinki, Finland\u003c\/b\u003e, one of the most prestigious events in the international dog show community. This masterclass was recorded live during that event, offering a rare opportunity to learn directly from a breeder-groomer competing and presenting at the highest level.\u003c\/p\u003e\n\u003cdiv style=\"margin-bottom: 6.0pt; text-align: center;\" align=\"center\" class=\"MsoNormal\"\u003e\u003chr align=\"center\" width=\"100%\" size=\"2\"\u003e\u003c\/div\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Seminar\u003c\/b\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eThis comprehensive \u003cb\u003e1 hour and 8-minute masterclass\u003c\/b\u003e provides an in-depth guide to grooming the Pomeranian for both show presentation and everyday maintenance.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eFilmed live at the \u003cb\u003eWorld Dog Show 2025 in Helsinki\u003c\/b\u003e, the seminar captures Theerasak’s complete grooming process—from the very first application of coat mist to the final finishing touches with scissors—presented in real time with detailed commentary and practical explanations.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eAt the heart of Theerasak’s method is the belief that the Pomeranian is defined by its head, and that every aspect of the trim should support and enhance this focal point. He prioritizes creating the overall outline before refining details, emphasizes coat protection from the very first step, and advocates for grooming across multiple shorter sessions rather than attempting to complete everything in a single sitting.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eHis philosophy, summarized as \u003cb\u003e“a little bit every day,”\u003c\/b\u003e helps maintain coat quality, prevents over-trimming, and keeps dogs relaxed and cooperative throughout the grooming process.\u003c\/p\u003e\n\u003cdiv style=\"margin-bottom: 6.0pt; text-align: center;\" align=\"center\" class=\"MsoNormal\"\u003e\u003chr align=\"center\" width=\"100%\" size=\"2\"\u003e\u003c\/div\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cb\u003eWhat You Will Learn\u003c\/b\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eAfter completing this seminar, you will be able to:\u003c\/p\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"margin-bottom: 6.0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUnderstand the \u003cb\u003enatural, loud, and compact\u003c\/b\u003e Pomeranian aesthetic and how these three principles work together to create a balanced trim.\u003c\/li\u003e\n\u003cli style=\"margin-bottom: 6.0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eApply the mist-first coat protection technique by treating the coat before any brushing or scissoring begins, helping protect against moisture loss, UV exposure, and environmental stress.\u003c\/li\u003e\n\u003cli style=\"margin-bottom: 6.0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eUse the head as the visual anchor of the trim and build the overall silhouette to complement and enhance it.\u003c\/li\u003e\n\u003cli style=\"margin-bottom: 6.0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eFollow the correct grooming sequence—outline first, details second—to avoid over-cutting and preserve coat density.\u003c\/li\u003e\n\u003cli style=\"margin-bottom: 6.0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eImplement a multi-session grooming approach by dividing grooming into shorter, manageable sessions that support coat health and dog comfort.\u003c\/li\u003e\n\u003cli style=\"margin-bottom: 6.0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eMaintain a show-ready Pomeranian between events using effective daily coat care and maintenance routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"margin-bottom: 6.0pt; text-align: center;\" align=\"center\" class=\"MsoNormal\"\u003e\u003chr align=\"center\" width=\"100%\" size=\"2\"\u003e\u003c\/div\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cb\u003eCosmetics \u0026amp; Tools Used\u003c\/b\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cb\u003eCosmetics\u003c\/b\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cb\u003eStep 1\u003c\/b\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca rel=\"noopener\" href=\"\/products\/tauro-pro-line-ultra-natural-care-deep-clean-shampoo-for-dogs-and-cats-skin-and-coat?_pos=1\u0026amp;_sid=57f5142ad\u0026amp;_ss=r\" target=\"_blank\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Deep cleaning shampoo\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eUsed as the initial cleansing step to remove dirt, excess oils, and product build-up from the coat before volume-enhancing products are applied.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cb\u003eStep 2\u003c\/b\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca rel=\"noopener\" href=\"\/products\/tauro-pro-line-ultra-natural-care-volume-boost-shampoo-for-dogs-and-cats-skin-and-coat?_pos=1\u0026amp;_sid=86be4d8b1\u0026amp;_ss=r\" target=\"_blank\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Volume Boost shampoo\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eUsed to add lift, body, and fullness to the coat, creating the foundation for the Pomeranian’s characteristic silhouette.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cb\u003eStep 3\u003c\/b\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca rel=\"noopener\" href=\"\/products\/tauro-pro-line-volume-boost-leave-spray-leave-in-conditioner-for-dogs-and-cats-coat-volume?_pos=1\u0026amp;_sid=f91adff5b\u0026amp;_ss=r\" target=\"_blank\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care Volume Boost conditioner\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eApplied to support coat texture and manageability while maintaining volume and structure.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca rel=\"noopener\" href=\"\/products\/tauro-pro-line-ultra-natural-care-6in1-pure-mist-multifunctional-product-for-daily-body-care?_pos=1\u0026amp;_sid=c0f933a7b\u0026amp;_ss=r\" target=\"_blank\"\u003e\u003cb\u003eTAURO PRO LINE Ultra Natural Care 6in1 Pure Mist\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eA signature component of Theerasak’s grooming method and the very first product applied before any brush or scissors touch the coat. Sprayed directly onto the coat, it helps maintain moisture balance, protects against UV exposure and bacteria, reduces static, and enhances the effectiveness of subsequent cosmetic products.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eIts electrochemically activated water technology and alkaline pH make it particularly suitable for use during shows and events, as it requires no rinsing and can be applied whenever additional coat protection is needed.\u003c\/p\u003e\n\u003cdiv style=\"margin-bottom: 6.0pt; text-align: center;\" align=\"center\" class=\"MsoNormal\"\u003e\u003chr align=\"center\" width=\"100%\" size=\"2\"\u003e\u003c\/div\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cb\u003eTools\u003c\/b\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca rel=\"noopener\" href=\"\/collections\/scissors\" target=\"_blank\"\u003e\u003cb\u003eThinning \/ Blending Scissors\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eThe primary scissors used throughout the trim. Theerasak relies on them to create soft, seamless transitions and maintain the naturally rounded appearance that defines the Pomeranian silhouette.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca rel=\"noopener\" href=\"\/collections\/scissors\" target=\"_blank\"\u003e\u003cb\u003eStraight Scissors\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eUsed to establish the overall outline and structure of the trim before moving on to finer detailing. They play a key role in Theerasak’s outline-first grooming approach.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca rel=\"noopener\" href=\"\/collections\/brushes\" target=\"_blank\"\u003e\u003cb\u003ePin Brush or Slicker Brush\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003eUsed during coat preparation and daily maintenance to lift the coat, maintain volume, and support proper coat separation between grooming sessions.\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca rel=\"noopener\" href=\"\/collections\/combs\" target=\"_blank\"\u003e\u003cb\u003eSteel Comb\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Arial',sans-serif; mso-fareast-font-family: Arial; mso-ansi-language: LT; mso-fareast-language: EN-GB; mso-bidi-language: AR-SA;\"\u003eUsed to assess coat density, separate sections, check trim balance, and ensure consistency throughout the grooming process. It serves as an essential finishing and quality-control tool.\u003c\/span\u003e\u003c\/p\u003e","brand":"Tauro Pro","offers":[{"title":"Default Title","offer_id":45815073407162,"sku":null,"price":69.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/2077\/3306\/files\/PomeranianSpitzMasterclassTheerasakSaengmuang.png?v=1777459947"},{"product_id":"the-business-of-grooming-panel-discussion","title":"The Business of Grooming — Panel Discussion","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eAbout the Discussion\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eCan grooming truly be a profitable and sustainable business?\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eIn this candid 58-minute panel discussion, filmed live at \u003cb\u003eTauro Grooming Fiesta 2026 in Kaunas, Lithuania\u003c\/b\u003e, three internationally respected grooming professionals join moderator \u003cb\u003ePaulius\u003c\/b\u003e to discuss the realities of building a successful grooming career.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMoving beyond grooming techniques and competition achievements, this conversation focuses on the operational, financial, and personal challenges that every groomer faces at some point in their career. Drawing from decades of combined experience, the speakers share honest insights into pricing, client relationships, specialization, burnout prevention, salon ownership, and long-term business growth.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eWhether you are just starting your grooming journey or already running a salon, this discussion offers practical advice and real-world perspectives from professionals who have successfully built careers in the industry.\u003c\/p\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMeet the Speakers\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMackensie Murphy — USA\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eTwo-time \u003cb\u003eIntergroom World Champion\u003c\/b\u003e (2023 \u0026amp; 2024), second-generation groomer with more than 17 years of experience, and founder of \u003cb\u003eThe Grooming Mentor\u003c\/b\u003e coaching program.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eAs one of the most recognized names in competitive and educational grooming worldwide, Mackensie brings a high-performance, business-focused perspective on what it takes to build a profitable and sustainable grooming career.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eDavid Johannes Øbro-Kjær — Denmark\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eA leading European grooming professional with extensive expertise in salon management, business development, and client relations.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eDavid offers a distinctly European perspective on pricing strategies, customer expectations, and professionalism, providing valuable contrast and discussion alongside his American colleagues.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eLis Johnston — USA\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eNationally Certified Master Groomer, Top 10 \u003cb\u003eGroomTeam USA\u003c\/b\u003e competitor, and respected industry educator with nearly two decades of professional experience.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eLis shares practical insights into creating a sustainable grooming business, developing niche expertise, and building a career designed for long-term success.\u003c\/p\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eWhat You Will Learn\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eDuring this panel discussion, you will gain valuable insights into the business side of grooming, including:\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eWhy grooming can be a highly profitable profession—and what it takes to achieve long-term success.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eThe critical 18–24 month growth period that many groomers experience as they develop confidence, efficiency, and business awareness.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eHow strategic retail recommendations and service upgrades can significantly increase revenue per appointment.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eThe differences between American and European client expectations, and how pricing strategies should adapt accordingly.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eRecognizing the early signs of burnout and implementing habits that support long-term career sustainability.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eTurning common coat and skin challenges into opportunities for added client value and business growth.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eHow specializing in a particular breed, style, or service can strengthen your reputation and attract higher-value clients.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eThe realities of salon ownership, including its benefits, challenges, and financial considerations.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;\"\u003eWhy educating puppy owners and first-time clients can lead to stronger relationships, improved retention, and long-term loyalty.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eWho Is This Discussion For?\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThis panel discussion is designed for:\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eNew groomers looking to build a successful career path.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eExperienced professionals seeking to improve profitability and business performance.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eIndependent groomers and mobile groomers.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eSalon owners and managers.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eGroomers considering specialization or business expansion.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003eAnyone interested in understanding the business realities behind a successful grooming career.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003eRegardless of whether you work in Europe, North America, or elsewhere, the lessons shared in this discussion are relevant to groomers at every stage of their professional journey.\u003c\/p\u003e\n\u003cdiv class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003chr size=\"2\" width=\"100%\" align=\"center\"\u003e\u003c\/div\u003e\n\u003cp class=\"MsoNormal\"\u003eFilmed live at \u003cb\u003eTauro Grooming Fiesta 2026 in Kaunas, Lithuania\u003c\/b\u003e, as part of the \u003cb\u003eTauro Grooming Fiesta Masterclass Series\u003c\/b\u003e.\u003c\/p\u003e","brand":"Tauro Pro","offers":[{"title":"Default Title","offer_id":45815074848954,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/2077\/3306\/files\/PanelDiscussion.png?v=1777460246"},{"product_id":"book-launch-interview-with-janita-januskauskaite-plunge","title":"Book Launch Interview — with Janita Januškauskaitė-Plungė","description":"\u003ctable width=\"1036\" style=\"border-collapse: collapse; width: 777pt;\"\u003e\n\u003ccolgroup\u003e\n\u003ccol width=\"154\" style=\"width: 116pt;\"\u003e\n\u003ccol width=\"238\" style=\"width: 179pt;\"\u003e\n\u003ccol width=\"224\" style=\"width: 168pt;\"\u003e\n\u003ccol width=\"168\" style=\"width: 126pt;\"\u003e\n\u003ccol width=\"126\" style=\"width: 95pt;\" span=\"2\"\u003e\n\u003c\/colgroup\u003e\n\u003ctbody\u003e\n\u003ctr height=\"120\" style=\"height: 90.0pt;\"\u003e\n\u003ctd colspan=\"6\" width=\"1036\" height=\"120\" class=\"xl121\" style=\"width: 777pt; height: 90.0pt;\"\u003eJanita Januškauskaitė-Plungė — Tauro Pro Line founder, 35-year professional groomer — sits down with Paulius at Grooming Fiesta 2026 to launch her new grooming book. In 6 minutes she explains who the book is for (every owner, every breeder, every groomer), the wire-coat chapter co-written with David Øbro-Kjær, her \"living book\" format — QR codes linking chapters to video content — and what's next: an essential oils book plus a perfume line for dogs and cats. Free, in English subtitles. A taste of what the paid masterclasses deliver.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr height=\"24\" style=\"height: 18.0pt;\"\u003e\n\u003ctd colspan=\"6\" width=\"1036\" height=\"24\" class=\"xl119\" style=\"width: 777pt; height: 18.0pt;\"\u003eWhat you'll hear\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr height=\"29\" style=\"height: 21.75pt;\"\u003e\n\u003ctd colspan=\"6\" width=\"1036\" height=\"29\" class=\"xl118\" style=\"width: 777pt; height: 21.75pt;\"\u003e•\u003cspan style=\"mso-spacerun: yes;\"\u003e   \u003c\/span\u003eWho the book is for — and why every groomer, breeder, and owner needs it on the shelf\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr height=\"29\" style=\"height: 21.75pt;\"\u003e\n\u003ctd colspan=\"6\" width=\"1036\" height=\"29\" class=\"xl118\" style=\"width: 777pt; height: 21.75pt;\"\u003e•\u003cspan style=\"mso-spacerun: yes;\"\u003e   \u003c\/span\u003eThe wire-coat chapter co-written with David Øbro-Kjær\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr height=\"29\" style=\"height: 21.75pt;\"\u003e\n\u003ctd colspan=\"6\" width=\"1036\" height=\"29\" class=\"xl118\" style=\"width: 777pt; height: 21.75pt;\"\u003e•\u003cspan style=\"mso-spacerun: yes;\"\u003e   \u003c\/span\u003eThe \"living book\" format — QR codes linking chapters to video content\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr height=\"29\" style=\"height: 21.75pt;\"\u003e\n\u003ctd colspan=\"6\" width=\"1036\" height=\"29\" class=\"xl118\" style=\"width: 777pt; height: 21.75pt;\"\u003e•\u003cspan style=\"mso-spacerun: yes;\"\u003e   \u003c\/span\u003eInternational rollout — US, China, Spanish translations in negotiation\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr height=\"29\" style=\"height: 21.75pt;\"\u003e\n\u003ctd colspan=\"6\" width=\"1036\" height=\"29\" class=\"xl118\" style=\"width: 777pt; height: 21.75pt;\"\u003e•\u003cspan style=\"mso-spacerun: yes;\"\u003e   \u003c\/span\u003eWhat's next — essential oils book + perfume line for dogs and cats\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Tauro Pro","offers":[{"title":"Default Title","offer_id":45815075438778,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/2077\/3306\/files\/JanitaBookPresentation.png?v=1777460394"}],"url":"https:\/\/tauroproshop.com\/collections\/education.oembed","provider":"Tauro Pro","version":"1.0","type":"link"}